Almost a year ago, I spoke at the Bangkok Literary Festival about Five Stop Story and the state of the publishing industry. Other speakers included Ken Hom, Stephen Leather and Christopher Moore and I felt a little out of my depth. How would people respond to me, an unpublished writer who had just set up a short story competition?
When I was researching my talk I looked into the success of Amanda Hocking and how she had achieved it. I remember thinking, “that’s amazing, but surely I’m too late to ride the back of that bandwagon?” She had started publishing her books in April 2010. Since then millions of authors have followed her path. I told myself it wouldn’t work today. Additionally, and more importantly, my book wasn’t ready.
After my own talk was over I went to watch Stephen Leather’s talk. He told of how he made his book a bestseller by releasing it on Christmas Day 2010, when loads of people had just been given a Kindle for Christmas. It shot up the charts. Again, I was inspired by his story, but again I felt that that boat was now just a spot on the horizon. I’d missed the opportunity again.
Now, I’m starting to look at self-publishing again and this time my book isn’t so far off. It just needs one more edit from me, a proof-read then a professional edit and I’m good to go. This time I’m not going to let myself believe I’ve missed any boats. There are always more boats. The trick is not to watch the ones that have left but to look to the horizon to spot the ones that are sailing in.